Project Overview

Created a set of print advertisements for Yellow Pages, designed to communicate key business information clearly and effectively based on brand and print guidelines. The ads were crafted to capture reader attention quickly in a busy print medium.

Design Objectives

• Clarity & Readability: Simple layouts with strong typography for easy scanning.
• Visual Appeal: Balanced use of brand colors and imagery to stand out in print.
• Informative Structure: Highlighted essential contact details and services without clutter.
• Brand Alignment: Maintained a professional and consistent style to reflect Yellow Pages’ identity.

Outcome

The print ads provided a clean, professional, and impactful presence, helping businesses listed in Yellow Pages connect effectively with their audience.